Mobile video ads are seen topping online video this year

04/30/2012 | MediaPost Communications

With mobile video ads poised to expand beyond the biggest publishers, the sector will surpass the online video market sometime this year, predicts Tod Sacerdoti, CEO of ad network BrightRoll. Sacerdoti notes 4,000% growth in requests for mobile video ads at BrightRoll in the past year and said that in March, fully 40% of requests were in that category.

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