Are your company's social media efforts up to scratch?

04/30/2013 | Small Business Trends

To figure out whether your social media efforts are paying off, it's important to look both at metrics such as Web traffic and at how your customers actually behave, Annie Pilon writes. "A high follower count alone doesn't necessarily make you a success if none of your followers respond to your posts," Pilon writes.

View Full Article in:

Small Business Trends

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY