Legacy media outlets embrace online video at NewFronts

Time Inc. is among the mainstay media outlets with ambitious video content initiatives in the works that step outside their traditional coverage. CEO Joseph Ripp told an audience at Digital Content NewFronts about original programming on the way from the traditional print outlet, including a home makeover show hosted by comedian Rachel Dratch. "I'm not afraid of the competition," he said. "I'm excited by it."

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