Forrester study traces different uses of smartphones, tablets for commerce

05/3/2013 | Mobile Marketer

Consumers' use of smartphones and tablets varies considerably, with tablets used mainly at home and smartphones employed everywhere, including in stores in many cases, according to research by Forrester. Although tablet commerce is expected to eventually exceed that on smartphones, companies should keep in mind that the two aren't comparable, with different audiences and different needs that demand to be met, the report concludes.

View Full Article in:

Mobile Marketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Yield Manager
Mashable
new York, NY
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC