Telemundo signs with Wal-Mart network

05/4/2005 | Brandweek · Progressive Grocer

The Wal-Mart Television Network will begin airing in-store segments produced by Telemundo and featuring the Hispanic network's hosts in 515 Wal-Mart stores in areas with large Hispanic populations; the financial terms of the deal were not disclosed. The spots will run for five minutes per hour and will spotlight seasonal marketing efforts.

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Brandweek · Progressive Grocer

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