Smokeless tobacco ads in magazines include bolder warnings

05/5/2010 | NYTimes.com

Tobacco companies have begun to run more prominent warnings on the health risks of smokeless tobacco in magazine ads to comply with new rules. "You can't miss the new warnings, whereas the old warnings disappeared into the ad and were virtually invisible," said the head of the Campaign for Tobacco-Free Kids. The law on the ads takes effect on June 22 for smokeless tobacco and later this year for regular cigarettes.

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