Former Hyundai executive to give GM's marketing a tuneup

Joel Ewanick, the marketing executive credited with helping Hyundai significantly boost its share of U.S. auto sales, has been hired as vice president of U.S. marketing for General Motors. Ewanick, who two months ago joined Nissan North America as marketing chief, succeeds Susan Docherty; the latter started the GM job in December and now will be given a different post within the auto giant.

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