Restaurant companies are forging partnerships with wineries to produce private-label wines for exclusive sale in their establishments, including the portfolio of eateries owned by Matchbox Food Group co-founder Andrew Kim, 125 restaurants and bars inside Hyatt Hotels & Resorts and Boston-area chain Salvatore’s Restaurants. The proprietary wines makes a restaurant's wine list unique and offers customers an exclusive experience, writes Kristine Hansen. “To be able to have your own private label is a bucket-list item,” said Kim.
Restaurants, wineries partner to produce proprietary wines
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