IAB issues measurement guidelines

05/7/2007 | Mediaweek

The IAB is seeking comment on new guidelines designed to provide accurate measurements of usage of Web sites offering content that refreshes automatically within a page, using Ajax or JSON technologies.

View Full Article in:

Mediaweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA