Restaurant ads change approach from offbeat to traditional

05/8/2008 | NYTimes.com

The sassy talking apple in Applebee's ads and spokesmen sporting red wigs for Wendy's ads are no more, as both chains have gone to a more traditional approach in the face of a weak economy and mixed reviews from consumers regarding the commercials. The new ads use a more typical strategy by focusing on the quality of their food, according to this article.

View Full Article in:

NYTimes.com

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Catalog Stylist
Neiman Marcus
Irving, Texas
URBN: Senior Analyst, Financial Planning & Analysis
URBN, INc.
Philadelphia, Pennsylvania
URBN: Director of Internal Audit
URBN, Inc.
Philadelphia, Pennsylvania
Associate Creative Director ECommerce
Walgreens
Chicago, Illinois
Business Analyst - Business Process Improvement
Toys
Wayne, New Jersey