Let Mother Nature design your org chart

05/8/2009 | Harvard Business Review online

Inventors frequently use nature as a model when creating new products, writes Andrew Winston, so why not do the same thing with business models? Winston argues that the study of ecosystems can inspire better work flow and organization, noting that companies as diverse as Boeing, General Mills and Nike have all used biologists to help them find better, more "natural" ways to do business.

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