Biggest cable, broadcast nets get ready for their ad close-up

For TV networks and ad buyers, the big moment is almost here: Next week, USA, Discovery, ESPN and other top cable networks, as well as their broadcast counterparts, will make their upfront pitches, after 12 weeks of presentations by smaller rivals. Ad gains are likely to span 5% to 7% across cable and broadcast networks, according to Pivotal Research Group analyst Brian Wieser.

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY