TBWA regroups after folding digital "superstar" unit

05/10/2010 | Adweek

TBWA Worldwide's much ballyhooed experiment to create a team of 10 digital specialists who would lend their expertise to the shops in its network has ended after just over year. The remaining TBWA/Digital Arts participants will work in TBWA/Chiat/Day, New York. Sources said the unit fell victim to issues over its cost and the challenges of trying to integrate its members into TBWA's local agencies, with the network concluding a separate digital "silo" may not be the best approach.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY