How to succeed at SEO without breaking the bank

05/10/2013 | Small Business Trends

Small businesses can improve their search engine optimization without spending a fortune by hiring outside firms to perform specific tasks -- such as giving an audit or monthly consultation -- instead of paying them a retainer, Tom Demers writes. In addition, it's a good idea to create content that focuses on current industry trends and to write guest posts for other blogs, he writes.

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