Brightcove to offer iPad video ad delivery with HTML5

05/12/2010 | Mediaweek

Apple's rejection of Flash-based video for the iPad has stymied some would-be video advertisers, but Brightcove is planning to offer an HTML5-based solution that will enable clients to deploy iPad video ads by late June. Brightcove is also working with the ad server FreeWheel to offer more precise targeting for iPad ads.

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