Purex will reduce water in detergent by 25% over 4 years

During the next four years, Henkel plans to lower the amount of water in its Purex laundry detergent by 25%. The move supports Wal-Mart's laundry-products compaction initiative. Meanwhile, Procter & Gamble is also working toward 25% water reduction in its liquid laundry detergents.

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Arizona Republic (Phoenix) (tiered subscription model), The

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