Mobile marketers are seen as most savvy at gauging results

05/15/2014 | MobileMarketingWatch.com

Marketers with a mobile focus lead in terms of linking campaigns to sales results, according to a survey by Ifbyphone. "Marketers with high marketing IQs are embracing mobile strategies without abandoning other channels, both digital and analog. By integrating multichannel measurement solutions, mobile marketers are deriving actionable insights to fuel growth strategies," CEO Irv Shapiro said.

View Full Article in:

MobileMarketingWatch.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY
Assistant Professor or Instructor of Advertising
Loyola University Chicago
Chicago, IL
National Sales Manager/Midwest
American City Business Journals/The Business Journals
IL