How Pinterest inspired 3 major retail chains

05/19/2013 | B2C Marketing Insider

Photo-centric social site Pinterest has more than 25 million users and is growing 400% month-over-month, inspiring retailers to create sites with more visual features. Wal-Mart's site now includes a "Trending Now" section that urges shoppers to "Get Inspired," and Sears and Kmart have teamed up on the digitally focused "Shop Your Way" loyalty program.

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