BzzSpace puts people in touch with brands, if not one another

05/22/2009 | Forbes

Word-of-mouth marketer BzzAgent has launched a social-networking site that lets its volunteer chatterboxes rave and rant about a brand long after their initial eight-week testing assignments. The site's aim is not to link users, but to allow brand interaction and foster long-term brand ambassadors, the company says. The company will also sell trend reports based on the conversations. Philips and Walgreens have already signed up.

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