Make Way for Online Advertising


The recent spat of acquisitions of DoubleClick, Right Media, 24/7 Real Media and aQuantive highlights the growing importance of online advertising as marketers continue to shift dollars to the Net. eMarketer estimates that by 2011, online ad spending will account for 11.3% of total media ad spending, or $36.5 billion.

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Account Executive, West Coast
Los Angeles, CA