Gap goes mobile to alert consumers to sale

05/23/2013 |

Gap is turning to mobile for timely alerts about a summer dress sale. A tap on the banner and expandable ads running on Pandora's iPhone application will provide users with more information, as well as buttons to encourage fans to spread the word via social networks and e-mail.

View Full Article in:

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Santa Barbara, CA
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Associate Director of Ad Operations
Opera Mediaworks
New York, NY