Pepsico eyes European markets, acquisitions

05/24/2005 | Financial Times (tiered subscription model)

With international sales generating only one-third of Pepsico's revenues, less than its food and beverage industry peers, the company is eyeing the fragmented European landscape where Pepsi cola, Tropicana and Frito-Lay brands might thrive. The company is considering "'tuck under' acquisitions that can strengthen our position in a country," said Mike White, chairman and chief executive of Pepsico's international business.

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