Brown-Forman considers cutting advertising to young adults

Brown-Forman, which makes Southern Comfort, Jack Daniel's and Finlandia vodka, plans to curtail advertising in media that reaches consumers younger than the legal drinking age. Competitor Beam Global Spirits & Wine recently announced it would restrict its ads to media in which 25% or less of the audience is underage.

View Full Article in:

Tennessean (Nashville) (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL