Smart website design balances user-friendliness and SEO

05/24/2013 | SearchEngineWatch.com

Smart, modern Web design takes into account features such as ease of navigation, balance between usability and search engine optimization, and social media integration, writes Jim Yu. "It is always important to remember that a site's artistic design is ultimately for people, not the search engines. Modern day design needs to be balanced with effective content and SEO elements in your technical and information architecture," he writes.

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