Yahoo! and eBay announce ad partnership

05/25/2006 | Washington Post (tiered subscription model), The

Looking to grow revenue, add users and improve their standing with advertisers, Yahoo! and eBay have announced an advertising partnership, in which Yahoo!'s search functionality will be integrated into the eBay tool bar. In addition, Yahoo! will use eBay-owned PayPal for transactions completed via Yahoo! properties, and also will act as the sole third-party provider of display ads on the eBay site.

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Washington Post (tiered subscription model), The

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