How mashups brought location intelligence to life

05/25/2011 |

Location intelligence has changed greatly during its brief history, as technological changes have made location business intelligence more dynamic and interactive. The use of mashups to combine one location resource with another has greatly increased the utility of location for businesses by making it more cost-effective, Steve Benner writes. "Today, the mapping, analytic and spatial content [application programming interfaces] offered by traditional [geographic information systems] and LI vendors expose more functionality than most business users can digest," he writes.

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