Starburst uses text messaging in latest promo contest

05/26/2005 | Convenience Store News

Masterfoods USA's Starburst brand is driving traffic to the company's Web site via a new promotion involving codes printed on certain packages. Customers can win prizes by inputting the codes via text message or at the company site. Daily visits to the site have doubled since the promotion began.

View Full Article in:

Convenience Store News

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, and Mamá
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA