Three-quarters of CEOs say CSR projects beat expectations

05/26/2011 | BusinessGreen (U.K.)

Almost three-quarters of global CEOs say their companies' sustainability efforts paid greater dividends than predicted. An Accenture survey of executives in China, the U.S. and the U.K. found that only 4% of business leaders were disappointed by the return on their CSR investment, with more than four in 10 bosses saying green-business projects had recouped their costs or bolstered their brand's profile.

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