Hearst plunges into native advertising

05/28/2013 | Adweek

Hearst Magazines is introducing five units of native advertising, with content designed to run across Hearst brands and even outside of the company. Copy can be produced by Hearst's editorial or marketing staff, or can come from the brand itself.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA