Is it time to refocus your innovation efforts?

05/28/2013 | Innovate on Purpose

Many companies concentrate their innovation efforts on developing new products and ignore opportunities to improve their operations or make disruptive changes to their business models, writes Jeffrey Phillips. This may leave your company vulnerable to inventive competitors, he notes. You can fix this problem by defining a clear strategy to guide your approach to innovation, he writes.

View Full Article in:

Innovate on Purpose

Published in Brief: