Partnership seeks to standardize mobile bar code scanning

05/28/2013 | Packaging Digest

GS1 and the Open Mobile Alliance are teaming up to standardize bar code scanning for mobile devices by directly incorporating the capability into the hardware. "Today, the industry is working with a bar codes ecosystem that is fragmented by nonstandard solutions. This specification will enable application developer innovation for the m-commerce and mobile advertising industry, allowing companies to develop interoperable and scalable applications," said OMA board Vice Chairman Bryan Sullivan.

View Full Article in:

Packaging Digest