Successful apps answer specific needs

05/28/2013 | Entrepreneur online

With research showing that consumers launch an average of only 7.9 mobile applications per day, apps that respond to a specific user need are more likely to succeed, writes Rahul Varshneya. Success also hinges on designing an interface that users can figure out quickly and on getting the word out about your app well before its launch to build buzz, he writes.

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