Will Lifetime and dating site make a Perfectmatch?

05/31/2006 | NYTimes.com

The Lifetime channel's new office comedy "Lovespring International" is set at a fictional online dating service, but it integrates real-life company Perfectmatch.com as a rival agency. Perfectmatch is advertising on the show and Lifetime is promoting the show with banner ads on the Perfectmatch Web site.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Product Management
comScore, Inc
Reston, VA
Director of Account Management
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY