Why only continuous innovation really matters

05/31/2010 | Ivey Business Journal

A single world-changing idea isn't worth much in the long run, writes Arkadi Kuhlmann, chief executive of ING DIRECT USA. To succeed, companies need a continuous stream of low-level innovation that seeps through all levels of the business, Kuhlmann argues. "The most important thing is for innovation to become institutionalized across all parts of the company. It has to be a part of the culture," Kuhlmann writes.

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