Random House debuts BookScout mobile app

05/31/2013 | Mobile Marketer

Random House is taking its BookScout Facebook discovery application into the mobile realm. "After engaging with the desktop version on BookScout, users requested a mobile version of the app to use on-the-go. This led us to create a tablet optimized version in March, followed by our mobile release, making BookScout fully accessible across all handheld devices," says Amanda Close, senior vice president of digital marketplace development.

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