Revamped Valu King becomes Good Cents Grocery + More

06/2/2013 | Supermarket News (free registration)

A Valu King in Eastlake, Ohio, has been expanded by owner Giant Eagle, which has changed the store's name to Good Cents Grocery + More. The banner, introduced last year in Pittsburgh, "reflects the real fresh, not real fancy, experience for customers who know how to recognize a great deal on high-quality products," Good Cents Senior Vice President John Tedesco said.

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