Fox goes to bat today to defeat DISH's AutoHop

06/4/2013 | Bloomberg Businessweek

Fox Broadcasting will present its case to a federal appeals court today, hoping to get a district court ruling overturned and put an immediate halt to DISH Network's AutoHop ad-skipping service. NAB, as well as ABC, CBS, NBC and Fox affiliates, are supporting the appeal because they say DISH's service threatens television's ad-supported revenue model.

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