Collaborative consumption: The economic trend of the future

Collaborative consumption is "the exploding new economy based on access instead of ownership," writes Tina Rosenberg. It's a form of de-cluttering exemplified by enterprises such as Citi Bike in New York City, where people no longer need to purchase an item and store it at home; co-working spaces businesses can rent with all equipment in place; and TechShop and Fab Lab, places that share equipment, design and training workshops. Rosenberg lists five reasons why the sharing culture is growing: the push for green; the recession; the sense of community it provides; the "march of technology;" and social networking and mobile technology.

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