Social media can open the door to better leadership

06/7/2010 | SmartBrief/SmartBlog on Social Media

Executives need to embrace institutional openness and figure out how best to use social technologies to achieve their specific goals, says Charlene Li, the author of "Open Leadership." Openness and social-media use can help members of the C-suite achieve their strategic goals by boosting innovation and polishing customer service, Li says.

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