Allergy sufferers fuel expanding specialty-foods market:

06/8/2008 | Washington Post, The

The food allergy product market is estimated to hit $3.9 billion in 2008, which shows that food marketers are tuning into the 12 million people in the U.S. who suffer from allergies. General Mills is one of the companies catering to those with celiac disease by reformulating its Rice Chex to be gluten-free.

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