To find good ideas, stop looking so hard

06/8/2010 | Business-Strategy-Innovation.com

Bright ideas can't be forced, so there's no point brainstorming and benchmarking yourself into the ground, writes Caspar van Rijnbach. Instead, focus on developing a deep understanding of the problem at hand and cultivate an attitude of openness so that you'll recognize the solution when you finally stumble across it, he advises.

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