Omnicom forms China alliance

06/9/2006 | Adweek

Omnicom Group announced a new arrangement with Bejing agency Citic Guoan Group to create the new shop, DDB Guoan Communications Bejing Co., which will be majority owned by Omnicom. The deal means Citic will end an alliance with WPP Group's Grey Worldwide that dates back to 1992. Grey was acquired by WPP in 2005.

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