IAB hopes to recruit more small sites for membership rolls

06/10/2008 | ClickZ

Seeking to boost its efforts to defeat bills in New York and Connecticut that would more strongly regulate the collection of consumer data, the IAB is offering an introductory membership fee of $500 for publishers with less than $1 million in yearly sales from online ads. "Most of the publishers on the Web are long-tail," said IAB CEO Randall Rothenberg. "This [initiative] puts a face on [those publishers] whether it's a technology blog, gay and lesbian site, or a local high school sports blog."

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Web Marketing
The Culinary Institute of America
Hyde Park, NY
Sales Manager
Multiple Locations, SL_Multiple Locations
Austin, TX
Product Marketing Manager-B2C
Austin, TX
Partner Manager
Austin, TX