Pepsi plops Twitter URL on U.K. cans

06/11/2009 | Mashable

With Pepsi printing its Twitter URL on U.K. soda cans, Twitter has officially reached mainstream, Stan Schroeder writes. But can ubiquity hurt Twitter? "Not everyone wants to be a part of something that everyone else is part of," he notes. "However, when you have a service whose goal is to become a basic utility ... this is exactly what you want."

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY