Wieden steers TV spot for new Jeep Grand Cherokee

06/11/2010 | Advertising Age (tiered subscription model)

For the launch of its 2011 Jeep Grand Cherokee, the first new model under Chrysler Group's alliance with Fiat, the automaker has enlisted roster agency Wieden & Kennedy to develop a TV spot for broadcast and cable. The ad, which evokes the American history of craftsmanship, uses the tagline "The Things We Make, Make Us."

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Product Management
comScore, Inc
Reston, VA
Director of Account Management
Adelphic
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY