Pershing builds on tradition, experience, fresh thinking

06/11/2013 | AdvisorOne

Decades of experience in several roles at Pershing are typical in the backgrounds of top executives at the firm, and new CEO Ron DeCicco and Chief Operating Officer Lisa Dolly are no exceptions. But they note that fresh perspectives from outside are also valued, as well as fresh thinking as seen in the firm's push into digital and mobile technology to reach a younger generation.

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