Asos sees strong start to sales of Primark apparel

UK-based online retailer Asos reported a strong start to sales of 130 men's and women's apparel pieces from discount retailer Primark, in a test slated to last a few months. "The brand continues to reap the rewards of giving its young target consumers the latest fashion trends via convenient channels," said Dan Coen, director at advisory and restructuring firm Zolfo Cooper.

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