Should Mark Zuckerberg move to Beijing?

06/13/2011 | Advertising Age (tiered subscription model)

Facebook faces big challenges -- both ethical and practical -- as it seeks to break into the Chinese social media market, experts say. Sending Mark Zuckerberg to work in China might help charm the country's political and business leaders, says Beijing-based consultant David Wolf, but even that wouldn't solve the company's broader strategic challenges. "The jury is still out on how Chinese like to communicate socially online," Wolf says.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY