Kellogg to change nutrition standards for marketing to children

Kellogg plans to reformulate its food products that are marketed to children by the end of next year, including brands such as Pop-Tarts, Froot Loops and Apple Jacks. If the company can't meet new nutrition standards without compromising taste, it will stop marketing the products to children under 12. "It means we have a lot of work to do," Chief Executive David Mackay said. "If we can't make those products taste just as good as they do today and make them as appealing, then we won't reformulate them and we won't advertise them."

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