Marketers embrace edgy cartoon characters

06/18/2008 | NYTimes.com

Some companies are turning to more off-beat -- and sometimes controversial -- characters to attract a younger audience. Coca-Cola included Stewie Griffin of "Family Guy" in a Super Bowl ad this year, and White Castle and Subway have used characters from the show for marketing campaigns.

View Full Article in:

NYTimes.com

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Culinary Management Training Program
Hilllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Executive Chef
Whole Foods
Bellevue, WA
Sous Chef
Sheraton
Salt Lake City, UT
Executive Chef
The Lodge & Spa at Callaway Gardens Job
Pine Mountain, GA